A Unique Opportunity

The MDLinx.com network provides an unprecedented opportunity for pharmaceutical and healthcare companies to advertise directly to their most important audience: physicians. As doctors check their specialized medical news of the day - everyday - companies can reach a self-selected, engaged audience through a host of practice-specific Web sites, email newsletters, and focused discussion lists. The development of these online communities within practices will also provide companies with the unique ability to microtarget physicians.

The Market

There are nearly 700,000 physicians in the United States today. According to a recent study of 10,000 physicians, 85% are online; 63% use e-mail daily. The same study indicated that doctors, while online, spend nearly 50% of their time searching for medical information. With thousands of new users entering the world of electronic information each year, doctors are among the most aggressive and loyal users of the Internet. MDLinx.com aggressively targets the doctors who are currently online in search of fast, accurate medical information in their field of practice.

To place an advertisement delivering your message directly to physicians, please contact:

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