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See Latest ArticlesManaging the Crisis of Marginalization
PharmExec, 06/09/09
"Way out there in the blue, riding on a smile and a shoeshine" is how Arthur Miller's Willy Loman described his life as a sales person. It was both a tribute to and an obituary of the traditional sales profession. It's also a feeling that's quite familiar to primary-care sales reps trying to do their job in a very tough sales environment.
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