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Physicians Continue to Limit Face Time with Reps
PharmExec, 02/19/09
Almost two-thirds of US doctors either ban drug reps or require them to make appointments. The bad news comes from the twice-a-year survey of doctors conducted by SK and A. Between June and December 2008, the percentage of docs who require appointments rose from 31.4 percent to 38.5 percent. The number that forbid rep access altogether went from 22.3 percent to 23.6 percent. These findings are based on telephone interviews with 227,000 medical practices representing 640,400 doctors.
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